Is it fashion or is it high priced luxury goods with a stamp of liberal social affirmation? Whatever you want to call it its gaining some momentum among fashion designers and consumers so what do you call it? Is the consumer making a statement about the environment and their own social responsibility in it? Or, is it just a fad?
In some sense fashion is always just a fad and some will argue, “how green is it when you constantly change styles with each new season in hopes the consumer will discard last years for this years.” Though true, if you are turning to Eco friendly methods to produce your line of clothing then aren’t you just meeting a demand that’s already there but in a safer more environmentally conscious way. So what of this style and what makes it Eco friendly?
One might think that buying Eco friendly clothing means you will be wearing a hemp dress and a shell necklace but the movement is more than that. As fashion finds its way into a larger cause known as sustainable design or sustainable living we find designers ready to meet the challenge and incorporate this practice into modern clothing lines.
So what is Eco friendly clothing. You’ve heard of a lot of things going organic lately. Sometimes you wonder if people are just putting organic before a word and charging more. We have organic food, produce, milk, farming, meat and even beer. So what makes this stuff organic?
When you think about organic you probably think free of pesticides, hormones, and antibiotics. You think of words like naturally grown. You also think of food or something that is better for you health wise. So when you see organic clothing you might wonder how is it organic? How is it these clothes are produced with no hormones, naturally grown and better for me?
Simply put, Organic clothing is clothing that is made from materials that are raised or grown without the use of chemicals. This means no pesticides, herbicides or other chemicals. This also means no toxic dyes during the treatment of the fabric.
For instance: cotton is the second most pesticide-laden crop in the world. A typical conventional cotton t-shirt uses about 150 grams of acutely toxic pesticides and insecticides; that’s the size of a cup of sugar. (source: Soil Association). Five of the top nine pesticides used on cotton in the U.S. are known cancer-causing chemicals. Who wants cancer right? Not me.
So you want to buy Organic right? You want to support the use of organic farming methods that not only produce a healthier fabric but also preserve the environment and our place in it.
But wait….why is it so Expensive? Unfortunately the methods used to cultivate crops naturally are more expensive, time consuming and labor intensive. The crop yield is also lower so this shows up in the retail price. Here is one of our favorite Places to buy Eco Friendly Clothing.
Not only does Topo Ranch have Organic Cottons but their apparel is also very unique. Ive included a small sample for your viewing pleasure. UPDATE FROM THE COOL PEOPLE AT TOPO RANCH: 20% Off Topo Ranch Organic Cotton Clothing. Coupon Code: AVD2010
Whats your Favorite?
Going Green doesn’t necessarily mean you have to go out of style or broke. Often times I here people say that sustainable fashion just ain’t that fashionable. So whats your secret? You know that hidden gem website where you go and buy all your fashionable organic cottons. Let us know of your favorite places to go green.
Sustainable Fashion… Whats your Opinion?